More and more of my clients are using Google Adwords as a supplement to their link building programs in order to generate revenue now while their websites slowly climb the natural rankings. This article is by Dave Davis of RedFly Marketing. “The majority of our new clients and consultations come to us with their PPC campaigns in a very similar state. In most cases, the only reasonable thing to do or recommend to do is to start their campaigns fresh and new. Even though there are countless “AdWords mistakes†lists that have been published and synchronized all over the Internet, I would like to make some suggestions to everyone on the not so common mistakes. If you are setting up your first PPC campaign or thinking of expanding your current PPC campaign, I urge you to read the following list before shelling out your money to a PPC management firm.
The following advice is based on questions received from our clients and from companies who have come to us seeking consultation.” Click here to read the rest of this great article.
Comscore just released the Google, Yahoo and Bing search engine market share report for March 2012. According to them, “Google Sites led the U.S. explicit core search market in March with 66.4 percent market share, followed by Microsoft Sites with 15.3 percent and Yahoo! Sites with 13.7 percent. Ask Network accounted for 3.0 percent of [...]
We all know nothing is constant when dealing with companies like Google and Facebook except for “CHANGE!” It can be overwhelming to stay on top of these changes when they occur. Facebook announced they will be converting all business pages to the Timeline format this weekend. Here is a great article about how you can [...]