Posted by admin in Search Engine Optimization (SEO)May 31st, 2007 | No Comments
Here are my responses to more questions in my recent interview with DistinctSEO.
Q: What’s more important to you? On page optimization or off-page optimization.Ans: Off page optimization for sure. If you ever have the opportunity to run a website that gets thousands of visitors from Google a month, it is truly a mind boggling experience. With more people using Google every month the referrals from Google grow at dramatic rates every year. If you can dominate the top three positions for your desired search terms, especially if you can manage to capture a few #1 rankings you will excel. Q:...
Posted by admin in Search Engine Optimization (SEO)May 30th, 2007 | No Comments
Here is a great article by Eric Enge that takes a look at latency in search engine rankings. Back in March, he published a case study on the SEW blog titled How Long Does it Take a New Site to Rank in the Search Engines? The study showed the pace at which a new site about a popular American folk song, Follow the Drinking Gourd, climbed the rankings in Google, Yahoo, and MSN. Today, Eric is going to update the results since the initial post, and also make some observations about how each search engine responded to removed pages.
What made the study interesting is that the site quickly established...
Posted by admin in Search Engine Optimization (SEO)May 29th, 2007 | No Comments
I was contacted by Distinct SEO to respond to a series of questions in their web marketer series of SEO professional interviews. I thought they had some excellent questions. I’m going to share my responses to some of the questions with you over the next few days.
1. Defining SEO should be more than ‘on-page and off-page’ components. If you had to describe the industry to someone new what would you say?Ans: Search engine optimization is about creating relevancy so the search engines will deliver your website to qualified web surfers. The search engine relevancy of your website...
Posted by admin in Search Engine Optimization (SEO)May 25th, 2007 | No Comments
I’ll be taking the Memorial Day weekend here in the United States off but I wanted to leave you with this great post from Search Engine Watch. This article is by By Chris Boggs.
One of the common requests agencies get from large organizations is to provide an estimated return on investment (ROI) for search engine optimization work. Our VP of SEO asked me to explore the possibility of predicting ROI with statistically reasonable confidence. I am no statistician, but I did stay at a nice hotel a few weeks ago, so here is the first half of what I came up with.
I would love for people with...
Posted by admin in Internet MarketingMay 24th, 2007 | No Comments
Social bookmarking is a free source to bring traffic to your website and/or blog. Although I haven’t added links to my site or blog to the various social bookmarking networks, I plan to do so very soon. If you would like to learn more about this phenomenon read this post at Wikipedia. Then read this post at Search Engine Roundtable and lastly if you would like Web 2.0 compatible free script to create these links for your site go here.
Posted by admin in Search Engine Optimization (SEO)May 23rd, 2007 | No Comments
I came accross this interesting article today from Web Pro News. Via Axandra Search Engine Facts newsletter, German company SISTRIX (translated link) has conducted a study of 10,000 random keywords and then analyzed the top 100 Google search results for each keyword to determine which page elements offered the most influence on rankings. To read the rest of this article click here.
Posted by admin in Sales and MarketingMay 22nd, 2007 | No Comments
At least 25 countries around the world block websites for political, social or other reasons as governments seek to assert authority over a network meant to be borderless, said a U.S.-British-Canadian study out Friday.
The actual number may be higher but the OpenNet Initiative had the time and capabilities to study only 40 countries and the Palestinian territories. Even so, researchers said they found more censorship than they had initially expected, a sign the Internet has matured to the point governments are taking notice.
“This is very much the revenge of geography,†said Rafal Rohozinski,...
Posted by admin in Search Engine Optimization (SEO)May 21st, 2007 | No Comments
I thought would try to offer some perspective on links and their impact on Google rankings today. Google still values links and moves websites up in their organic rankings because of links. Inbound links to your website will always vary in quantity and quality. These variations will also determine whether your SERPs (search engine ranking positions) improve or decline.Here is my stab at rating links and their power to improve your search engine rankings. This is only based on experience and observation; there is no scientific evidence to support the hierarchy I have created. This assumes the link...
Posted by admin in Search Engine Optimization (SEO)May 18th, 2007 | No Comments
Some of you might have noticed some visual changes to Google’s landing page in the past few days. If you go to Google.com and look at the upper left hand portion of your monitor you will find these additional search choices: Images Video News Maps Gmail more â–¼ Blog
Google is calling this new feature Universal Search. This makes a lot of sense with all of the new media arriving on the web. Google also has to continue to expand their services in efforts to stay ahead of competitors like Yahoo. Search experts and web site owners are raising the question, “how will these changes...
Posted by admin in Internet MarketingMay 17th, 2007 | No Comments
Today’s great post comes from Search Engine Watch and is written by Justilien Gaspard. “Often link building is referred to as fishing. In some respects that is correct. You need to find the places the fish are gathered, try to get their attention with the bait and hope they bite. Another approach is to hunt for those high-value links. Why settle for small links in a stream, when you can hunt for trusted links with more substance, power and trust. Thereby maximizing your return for time invested.
From personal experience, I can attest a handful of highly-trusted links will do more for...
