Does fresh content increase Google rankings?

One of the comments most often bantered around by SEO novices and wanna be SEO experts is, “Google loves” fresh content so you have to add new content to your site all the time in order to increase or maintain your rankings. As an SEO with 10 plus years of experience I would like to categorically say, “this is not true.”  Changing content with the hopes that Google will see it as fresh is exactly that, “hope.” It is Voodoo SEO plain and simple. If you don’t believe me, go ahead and add some new content to your home page and come back in 10 days and let...
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Google, Yahoo and Bing Search Engine Market Share October 2009.

Google, Yahoo and Bing October 2009 market share was just announced by Comscore.com. According to them, “Americans conducted more than 14.3 billion core searches, with Google Sites accounting for 65.4 percent search market share. Microsoft sites are up a nominal .5% percent market share and Yahoo is down .8%.” Essentially Google continues to gain market share. Click here to read the rest of their data.
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