Google, Yahoo and Bing Search Engine Market Share March 2012.

Comscore just released the Google, Yahoo and Bing search engine market share report for March 2012. According to them, “Google Sites led the U.S. explicit core search market in March with 66.4 percent market share, followed by Microsoft Sites with 15.3 percent and Yahoo! Sites with 13.7 percent. Ask Network accounted for 3.0 percent of explicit core searches, followed by AOL, Inc. with 1.6 percent.” Click here to read the rest of their data.
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Google announces 40 changes in their search algorithm – February 2012

Google today announced 40 new changes in their search engine’s algorithm on February 27, 2012. Of these changes the two probably most interesting to search marketers are: 1. Improvements to ranking for local search results. [launch codename “Venice”] This improvement improves the triggering of Local Universal results by relying more on the ranking of our main search results as a signal. 2. Link evaluation. We often use characteristics of links to help us figure out the topic of a linked page. We have changed the way in which we evaluate links; in particular, we are turning off a method...
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Insights into how Google + impacts personalized search.

I seldom link back to articles about SEO because I find most of them just reiterate basic information that has been rewritten over and over. However this article by the team at SEOMoz about how Google + completely changes the game when it comes to search engine results is an absolutely fantastic article. Click here to read this great piece written by Erica McGillivray.
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Google quality raters handbook 2011.

This post comes from Search Engine Land. ” The documents are used by Google Quality Raters to aid them in classifying queries, measuring relevancy, and rating the search results. To do so, the Quality Rater must understand how Google works and this document has a bunch of that. Let me pull out some of those details in easy to read bullet points.”  Click here to read the rest of this article.
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Google, Yahoo and Bing Search Engine Market Share August 2011.

Google, Yahoo and Bing August 2011 market share was just announced by Comscore.com last week. According to them, “Google Sites led the U.S. explicit core search market in August with 64.8 percent market share (down 0.3 percentage points), followed by Yahoo sites with 16.3 percent (up 0.3 percentage points) and Microsoft sites with 14.7 percent (up 0.3 percentage points).” Click here to read the rest of their press release.
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How to optimize images for Google.

A number of years ago Google introduced what they called, “Universal Search.” Today this is just known as the choices you have on the left hand side of the search results. Businesses with a lot of images can see their website traffic grow by as much as 5% if they optimize their images for Google search. Here is a great article by tagSEOBlog on how to optimize images for Google search.
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Free SEO evaluations by an expert.

For four years now I have offered to provide anyone a free SEO evaluation. I average 15 evaluations a month. The amazing thing to me is how many people come to me with proposals from other SEO Temecula firms and national SEO firms with cookie cutter SEO proposals! SEO is not a Gold Program, Silver Program or Platinum program where one size fits all. Every website is similar to a doctor’s patient. When the patient comes to the office the doctor examines the patient based on their symptoms and then prescribes a cure. SEO works the same way with websites. Every website has certain ailments that...
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What is the average website bounce rate?

Recently Google released their first edition of the “Google Analytics Bench Marketing Newsletter”. The only way you can receive a copy of this newsletter is if you have chosen the anonymous data sharing in your Google Analytics set up. Google provided the following documentation to show the average website bounce rate in the United States, The United Kingdom, France, Brazil, China and Japan. “Our anonymous database has aggregated geographic breakdown at the country level. Here are a few representative countries and their respective aggregate metrics. The first number in each...
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New directory submission services San Diego, Orange County and Los Angeles.

For years I have stayed away from directory submissions. Over the years Google has really gone after low level directories as sources for links by removing them from their index or deleting their link authority. Now with Google cracking down on all types of link building, directory submissions are back in vogue. The problem is good directories are really hard to find and submitting your site manually takes a long time! I’ve finally created a team to submit client sites to 300 Google PR3, PR4 and PR5 sites for only $300. This is a cost of only $1 per website. Projects take only 3 weeks to...
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Compressing JavaScript and CSS Files to Increase Your Website’s Page Loading Time

With the dynamics present in JavaScript and CSS files, a web developer’s website can produce very beautiful layouts and navigation. Although these designs can attract visitors, you should also focus on the loading time that can actually make or break visitor traffic. In addition, you should consider that page loading time will affect search page ranking. If you want to increase your organic search page rankings, you should ensure that your website loads fast. Compression of your JavaScript and CSS files is a great way to shorten page loading time, which can help both please your visitors and...
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