I found this very interesting chart created by Mail Chimp. It presents benchmarks for deliver and open rates of email marketing campaigns for small businesses. Based on information I have read from Marketing Sherpa the delivery and open rates presented here seem very high. However it is an interesting chart. So here is, “Mail Chimp’s Email Marketing Benchmarks for Small Business.”
Comscore just released the Google, Yahoo and Bing search engine market share report for March 2012. According to them, “Google Sites led the U.S. explicit core search market in March with 66.4 percent market share, followed by Microsoft Sites with 15.3 percent and Yahoo! Sites with 13.7 percent. Ask Network accounted for 3.0 percent of [...]
We all know nothing is constant when dealing with companies like Google and Facebook except for “CHANGE!” It can be overwhelming to stay on top of these changes when they occur. Facebook announced they will be converting all business pages to the Timeline format this weekend. Here is a great article about how you can [...]