Posted by admin in Search Engine Optimization (SEO)Apr 2nd, 2009 | No Comments
If your website doesn’t rank for a specific search term is it a failure? Aaron Wall from SEO Book has written a great article on this topic. Which is more important? Search engine rankings or profit? Some will argue they go hand in hand. The reality is ranking for the right search terms is where the profit resides. Click here to read this enlightening article.
Posted by admin in Search Engine Optimization (SEO)Mar 25th, 2009 | No Comments
Google announced today that it will focus more on using snippets to determine search engine results for larger keyword phrases. The L.A. Times has a great article about this concept. Click here to read this article.
Posted by admin in Internet MarketingMar 15th, 2009 | No Comments
A lot of people overlook how important the page customers land on are to sparking interest and converting the potential customer into a sale. The design of your landing pages is something you have great control over but most people don’t take advantage of that opportunity. One of the great books on landing page optimization is,”Landing Page Optimization by Tim Ash.”
This is an excerpt from the back cover. How much money are you losing because of poor landing page design? In this comprehensive, step-by-step guide, you will learn all the skills necessary to dramatically improve...
Posted by admin in Search Engine Optimization (SEO)Feb 18th, 2009 | No Comments
A lot of people wonder what SEO is and why they need it? Of course as an SEO Consultant I’m very much aware of the benefits of using an SEO professional to turn a website into a real lead generation tool instead of just an online brochure. Click here to read real world examples provided by Entrepreneur.com in a great article by MSNBC.
Posted by admin in Search Engine Optimization (SEO)Feb 4th, 2009 | No Comments
Thirteen years ago, the most popular search engine was AltaVista and the most popular directory was Yahoo. In the interim, some of the other popular search engines like MetaCrawler and Excite disappeared and/or were reborn. Just like any other relatively new industry, the search engine industry has experienced a tremendous amount of consolidation.
Yahoo now owns AltaVista, All the Web, and Overture, (renamed a few years ago as Yahoo Search Marketing Solutions). MSN was using Yahoo’s Search Marketing to provide their “sponsored” results but they started their own per click division a few years...
Posted by admin in Search Engine Marketing (SEM)Jan 23rd, 2009 | No Comments
Google AdWords has launched a new mini-site, Google Do More With Less to help Google advertisers manage their advertising dollars better in this tough economy. On close inspection the site is a set of links to a variety of Google Tools advertisers might have bookmarked individually but it is nice to have all of these tools on one landing page. Also the AdWords blog has a new three part series that explains how some of these tools work.
Posted by admin in Sales and MarketingDec 31st, 2008 | No Comments
This post comes from Small Business Labs.
“2009 Top 10 Small Business Trends. It’s prediction season and we’ve prepared our annual top 10 small business trends list. The economy is obviously the key issue facing small business in 2009. With the global recession and economic turmoil as our back drop.” Click here to read their list.
Posted by admin in TechnologyDec 30th, 2008 | No Comments
This article comes from the L.A. Times.
“It is the privilege — or possibly the curse — of each new generation to be different from the last. But rarely has a generational divide been as noticeable as that between those in their early 20s and the baby boomers.
This, at any rate, is the proposition put forward by Don Tapscott, a management professor at the University of Toronto and author a decade ago of “Growing Up Digital: The Rise of the Net Generation.” In his latest book, “Grown Up Digital: How the Net Generation Is Changing Your World,” he argues that...
Posted by admin in TechnologyDec 11th, 2008 | No Comments
This post comes from CNBC. “Global Communications and IT Solutions Leader Identifies Top Technology Trends to Help Businesses Reach New Heights in Year Ahead The global economy is front and center, and enterprises worldwide are looking to get the biggest bang for their buck in 2009. With that in mind, Verizon Business has identified 10 business technology trends to help corporate and government information technology (IT) leaders do more with less.
“These challenging times present IT leaders with an opportunity to make technology work harder and smarter to get the job done,”...
Posted by admin in Search Engine Optimization (SEO)Dec 3rd, 2008 | No Comments
This is a great video by WebPro News. It is a recent interview with Matt Cutts were he provides real information about Google’s trends in 2009 and discounts the notion that rankings are dead as expounded by Bruce Clay.
More WebProNews Videos
