I found this really interesting article by Greg Jarboe at Search Engine Watch. “The old neighborhood is changing. Gentrification has hit the search engine industry, where the old neighborhoods populated by working-class search marketers are now being populated by new groups from other areas, and many of the things common in the daily life of a search marketer three years ago are no longer relevant to industry newcomers.
A look at the conference handbooks for the Search Engine Strategies events in New York from 2004 and 2007 shows that this is taking place in at least four different ways. And by attending the show earlier this month, I experienced a fifth example that illustrates this change.” Click here to read the rest of this article.